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Microsoft Kin TV Ad Pulled due to Sexting Fears

Not long after the launch of their new line of social networking handsets, Microsoft have had to pull their ads for the Kin series after claims that they encouraged sexting.

Microsoft have had a major damage done to their new line of handset just a week after their unveiling. According to this Sydney Morning Herald article, Microsoft were forced to withdraw their television advertisement for the new Kin handsets after complaints about glorifying sexting.

The video, which can be seen at the SMH page, features a party where two teenagers send cheeky picture messages to each other. One scene in particular shows a teenage boy taking a picture under his shirt and sending it to a teenage girl.

Microsoft issued a statement saying that  it takes the issue of sexting “very seriously” and had never intended to promote it in any way. It said the Kin marketing campaign was meant to capture “the energy and playfulness of the generation of social communicators”.

The Kin handsets are currently only available in the United States with Microsoft planning worldwide release dates later this year.

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